Senior User Acquisition Manager

About the role

Own and scale Meta paid acquisition for an early‑stage AI‑powered B2B SaaS company, shifting growth toward small and midsize businesses.

Key responsibilities

• Set Meta budget allocation and campaign strategy, managing seven‑figure monthly spend against ROAS and LTV:CAC targets.
• Analyze campaign results, identify creative patterns and provide data‑backed briefs to the creative team.
• Run a high‑velocity testing program across audiences, creative, campaign structures and micro‑personas.
• Connect channel performance to unit economics and incrementality, partnering on attribution and measurement.
• Build tools, automations and workflows, using AI where it can accelerate user acquisition.

Required profile

• At least 4 years of performance marketing experience, including managing six‑figure monthly Meta budgets.
• Strong knowledge of attribution, incrementality and unit economics.
• Experience collaborating with creative teams and delivering data‑led hypotheses.
• Proven track record of fast‑paced testing and clear communication with cross‑functional partners.

Required skills

• Meta paid acquisition
• Performance marketing
• Attribution and incrementality analysis
• Unit economics
• AI‑native automation tools

What we offer

• Salary: $60,000 – $70,000 USD per year (visible)