User Acquisition Region Lead

About the role

amo is looking for a growth specialist to join its Distribution team and lead user acquisition across a full region. As Regional Lead, you own the growth strategy, manage the budget and drive execution across several markets to hit DAU targets. The role calls for a balance of data analysis, operational rigor and cultural fluency, and requires frequent travel across the region.

Key responsibilities

• Manage campaigns and budget: oversee a substantial UA budget across channels such as TikTok, Google and Meta, making fast, data-driven decisions to maximise efficiency and volume.
• Analyse creative performance: identify creative trends, surface market-level insights and give the content team actionable feedback on what resonates across audiences.
• Own the regional strategy: define the growth roadmap, aligning paid acquisition, creative production, local activations and company priorities.
• Drive local market insights: stay ahead of competitors, user behaviour shifts and cultural trends, and understand the nuances of each market.
• Scale what works: identify repeatable growth levers, share learnings across countries and build systems that let good ideas travel between markets.

Required profile

• Demonstrated experience in user acquisition for mobile apps, with a proven track record of hitting DAU and growth goals; experience in social or dating is a strong plus.
• Ability to adapt global strategies across multiple markets while balancing regional consistency with local relevance.
• Comfortable managing significant budgets, coordinating with external partners or freelancers and keeping several workstreams moving.
• Rigorous, detail-oriented and willing to travel frequently across the region.
• Must be able to work in person in Paris.

Required skills

• Advanced analytical skills: interpreting complex datasets including retention, cohorts and funnel conversion.
• Proven ability to manage and optimise high UA budgets.
• Cross-functional experience with product, creative and marketing teams.
• Professional fluency in English; additional languages relevant to the region are a strong plus.

What we offer

• Onsite work 5 days a week in a central Paris office near Opera, with 50% reimbursement of commuting costs.
• Health care (100% coverage) and maternity, paternity and second-parent leave with salary maintained at 100%.
• Company-wide shutdowns twice a year, plus an extra 4 weeks of leave under French standards.
• Relocation support: help and a sponsored visa process, 1 month of Airbnb covered, assistance finding a home, help with French paperwork and French lessons.