Demand Sales Manager - Advanced Media (CTV)
comcast · France - Paris
Description du poste
About the role
FreeWheel, a Comcast company, offers ad platforms for publishers, advertisers and media buyers. As a Demand Sales Manager for Advanced Media, you will prospect, sell and expand the client base, drive new and incremental revenue and regularly meet activity and results quotas. You work directly with high-profile or strategically important customers and must have in-depth knowledge of advertising and Connected Television advertising.
Key responsibilities
- Own and grow an assigned portfolio of agencies (within a holding group) and/or advertisers, delivering quarterly and annual revenue targets.
- Spend most of your time with clients: face-to-face meetings with traders, planners, programmatic teams, investment directors and advertiser marketing teams, plus workshops, trainings and client events.
- Map each account, build an account plan and lead annual negotiations and partnership discussions.
- Proactively prospect new advertisers and agency teams, and engage brands directly with tailored proposals.
- Answer RFPs and briefs with customised proposals, working with sales planning, programmatic, ad operations, marketing and insights teams.
- Set up and follow PMP, programmatic guaranteed and IO deals with agency trading desks and DSPs, anticipating and resolving delivery issues.
- Maintain customer and prospect records, contribute to weekly reporting and forecasts, and complete contract, schedule and expense documentation.
- Share market, competitor and client feedback, collaborate across markets and travel within France and Europe when needed.
Required profile
- More than 5 years of media sales experience in an ad sales house, publisher, ad tech or video platform, ideally in TV, CTV or online video.
- Proven track record of owning a book of business and meeting or exceeding revenue targets.
- Established network in a major holding group (Publicis, Havas, Omnicom, WPP, Dentsu) and/or with advertiser marketing and media teams in France.
- Bachelor's degree preferred; Comcast may consider candidates with a combination of coursework and experience.
- Fluent French and professional English.
Required skills
- Solid understanding of the French media buying ecosystem, including annual negotiations, the Sapin law framework, TV and digital video buying and CTV.
- Good knowledge of the programmatic ecosystem: DSPs, SSPs, ad serving, PMP and programmatic guaranteed deals.
- Strong organisation and CRM discipline, with accurate pipeline management and forecasting.
- Presentation, negotiation and storytelling skills.
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comcast
France - Paris
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