Principal Product & Solutions Marketing Manager
SBS · Courbevoie
Job description
About the role
SBS is looking for a Principal Product & Solutions Marketing Manager based in Courbevoie. The role owns product marketing for a defined part of the SBS Digital Engagement portfolio, including Digital Banking and Open Banking solutions. It defines product positioning, messaging, go-to-market strategy and product storytelling, and works as a strategic partner with Product, Sales, Demand Generation, Communications, Market Intelligence and Marketing teams to drive awareness, adoption, retention and growth.
Key responsibilities
- Build deep expertise in the assigned product portfolio and create compelling messaging, positioning and product narratives.
- Turn complex product capabilities into customer-focused value propositions and use market intelligence, customer feedback and competitive insights to shape product strategy.
- Carry out win/loss analysis and partner with Analyst Relations and Market Intelligence to strengthen SBS market positioning.
- Contribute to pricing and packaging decisions and align with senior stakeholders on go-to-market strategies.
- Support retention, upsell and cross-sell initiatives through value-based messaging and act as a marketing partner to Digital Sales teams across EMEA.
- Create sales enablement and marketing collateral such as pitch decks, data sheets, brochures, website content, value proposition materials and sales enablement resources.
- Support demand generation campaigns, customer storytelling and lead content and messaging for events and webinars.
Required profile
- 6+ years of experience in product marketing, product management or pre-sales.
- Experience in banking, FinTech, SaaS or enterprise software environments.
- Master's degree in Business, Marketing, Finance or a related field, or equivalent experience.
- Fluent written and spoken French and English.
- Willingness to work from the Paris office at least three days per week.
- Strong understanding of financial institutions, market challenges and customer needs.
What we offer
- Health coverage and retirement plans.
- Paid time off and flexible work.
- Career development and competitive pay.
- Global culture perks.
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Published 2 hours ago
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SBS
Courbevoie
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