Digital Communications Specialist – Drive Brand Impact

About the role

We are looking for a culturally attuned, digitally‑savvy Digital Communications Specialist to amplify our clients’ presence and our own brand across digital platforms. Reporting to the CEO, you will split your focus between client projects and building the company’s leadership voice through newsletters, blogs, and social channels.

Key responsibilities

• Write long‑form blog posts, articles and case studies that showcase thought leadership and cultural insight.
• Develop and execute digital communication strategies aligned with client brand positioning.
• Create compelling copy, visuals and video scripts that reflect cultural authenticity.
• Manage multiple client social media accounts (Instagram, Twitter, TikTok, LinkedIn, Facebook) and devise platform‑specific content calendars.
• Monitor social channels, engage communities and produce real‑time content around cultural moments.
• Track and analyse performance metrics, prepare monthly reports and present insights to leadership.
• Identify and nurture relationships with digital media outlets, influencers and content creators to secure coverage and collaborations.

Required profile

• Strong cultural intelligence with a deep understanding of Nigerian audiences.
• Excellent written and verbal communication skills.
• Ability to translate brand strategy into engaging digital narratives.
• Proactive, detail‑oriented and comfortable working in a fast‑paced environment.

Required skills

• Social media platforms: Instagram, Twitter, TikTok, LinkedIn, Facebook.
• Content creation – copywriting, visual design basics, video scripting.
• Digital analytics tools (e.g., Google Analytics, platform insights).
• Digital PR and influencer partnership management.