Social Media Manager – Sports E‑commerce

About the role

We are looking for a creative, data‑driven Social Media Manager to own and grow SportPursuit’s presence across major social platforms. The role will be the voice of the brand online, crafting compelling content, nurturing the community and converting followers into loyal members. You will work on‑site in Vendargues, close to Montpellier, collaborating with Marketing and Trading teams.

Key responsibilities

• Plan, create, and publish high‑quality content across Instagram, TikTok, YouTube, Facebook, LinkedIn, Strava and other platforms.
• Produce short‑form video (Reels, TikToks, YouTube Shorts) showcasing deals, brand partners, and a sporting lifestyle.
• Manage the social content calendar to ensure consistent posting aligned with campaigns and trading priorities.
• Source, brief, and collaborate with freelance creators, photographers, and videographers when needed.
• Write compelling copy, captions, and calls‑to‑action that reflect the SportPursuit tone of voice.
• Leverage AI content tools (generative image platforms, AI video editors, copywriting assistants) to scale output while maintaining authenticity.
• Develop and own the social media strategy rooted in brand values of accessibility, passion for sport, and outstanding value.
• Align social activities with the broader marketing strategy for both SportPursuit and Private Sport Shop brands.

Required profile

• Proven experience managing social media for consumer brands, preferably in sports or e‑commerce.
• Strong storytelling ability combined with commercial thinking.
• Passion for sport and familiarity with a wide range of sporting activities.
• Ability to work onsite in Vendargues and collaborate across cross‑functional teams.
• Data‑oriented mindset, comfortable analysing performance metrics to optimise content.

Required skills

• Instagram, TikTok, YouTube, Facebook, LinkedIn, Strava.
• Short‑form video production (Reels, TikTok, Shorts).
• AI image generation tools, AI video editing tools, copywriting assistants.
• Content calendar management tools.
• Basic social media analytics tools.

What we offer

• Inclusive, diverse work environment that values talent from all backgrounds.
• Opportunity to shape the social voice of a leading European sports retailer.
• Close collaboration with Marketing and Trading teams.
• On‑site work in a vibrant, sport‑focused company.