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Social Media & Influence Coordinator
LANVIN · Ville de Paris
Description du poste
About the role
We are looking for a Social Media & Influence Coordinator to drive day‑to‑day operations across our social platforms and influencer programmes. You will support Lanvin’s digital storytelling strategy, ensuring a cohesive brand voice across all channels.
Key responsibilities
- Plan and manage a cross‑channel social media calendar, aligning commercial priorities, brand narratives and key events.
- Schedule and publish content on Lanvin’s social media accounts.
- Monitor engagement, respond to community interactions and nurture follower relationships.
- Oversee influencer activations, handling organic seeding, paid collaborations, casting, negotiations, execution and reporting.
- Provide assets and guidelines to regional teams, ensuring global marketing plans are respected.
- Collaborate with the Press team to share assets, manage sample flows and meet both press and influencer needs.
- Track performance, prepare reports and dashboards for social and influence activities.
- Monitor emerging platforms and recommend updates to the brand’s social ecosystem.
Required profile
- Bachelor’s or Master’s degree in Marketing, Communications or Media.
- Minimum 2 years of experience in a similar social media or influencer role.
- Strong attention to detail, organisational rigor and curiosity.
- Deep knowledge of European and U.S. digital media brands and digital KPIs.
- Fluent in French and English with excellent writing, grammar and spelling.
- Proactive, collaborative and able to propose ideas and recommendations.
- Solid understanding of platform‑specific codes, trends, influencers and emerging technologies.
Required skills
What we offer
- Opportunity to work with a prestigious fashion brand.
- Dynamic, creative environment with cross‑functional collaboration.
- Professional growth in social media and influencer marketing.
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LANVIN
Ville de Paris
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