Senior Product Marketing Manager

About the role

Swan is looking for a Senior Product Marketing Manager to shape its narrative, equip sales teams and drive the next wave of expansion. You will connect customer needs, market context and product capabilities to create clear messaging and compelling product narratives.

Key responsibilities

• Build a strong understanding of Swan’s customer verticals, target audiences, business needs and competitive environment.
• Define clear, differentiated messaging and positioning for Swan’s products and capabilities.
• Partner with Product and Marketing to prepare and execute go‑to‑market plans for new products, features and releases.
• Translate complex product and technical concepts into simple, relevant, and engaging stories.
• Develop sales collateral and enablement materials for Sales and Account Management teams.
• Use customer feedback, market developments and industry trends to improve messaging and identify new opportunities.

Required profile

• At least 4 years of experience in Product Marketing on complex tech products.
• Proven ability to turn complex tech capabilities (APIs, financial tools) into clear benefits for business and technical buyers.
• Strong track record in GTM execution, leading cross‑functional product launches end‑to‑end.
• Data‑driven mindset, comfortable using market trends, competitor intel and sales feedback.
• Full professional proficiency in English (C1/C2).

What we offer

• 25 days of holidays plus RTT.
• Meal voucher card for work‑day meals.
• Monthly mobility package for sustainable commuting.
• Health and welfare insurance (Alan).
• Discounted ClassPass sports subscriptions.