Marketing & Events Manager, France
linklaters · Paris
Description du poste
About the role
Linklaters, a global law firm with 30 offices in 20 countries, is looking for a Marketing & Events Manager for France. Based in Paris, you will act as the main marketing liaison for France, adapting global priorities into locally relevant campaigns, managing sponsorships and planning client events. The role sits within the BDM function, which works alongside lawyers to create and run business development and marketing initiatives.
Key responsibilities
- Deliver high-impact, locally relevant marketing campaigns, adapting global strategies to France-specific content and themes
- Manage local sponsorships and strategic partnerships, evaluating new opportunities and renewals
- Plan and execute in-person and virtual events, coordinating logistics, guest targeting, content and follow-up
- Use digital and social channels to drive engagement, track reach and online brand awareness
- Analyse campaign performance, report local marketing KPIs and gather client and stakeholder feedback
- Ensure branding and messaging align with firm positioning and global brand standards
- Collaborate with global teams, CRM and BD colleagues, and contribute to global playbooks and best-practice libraries
Required profile
- Proven marketing experience in a professional or corporate environment, with a track record of campaigns that enhance brand visibility
- Experience managing sponsorships and planning and executing business events
- Hands-on experience managing social media and digital content
- Excellent written and spoken French and English
- Master's degree (or equivalent); a Bachelor's degree with at least 10 years of relevant experience is also considered
Required skills
- Proficiency with marketing tools and reporting software
- Excellent command of the Microsoft Office suite
- Analytical mindset, comfortable using data for marketing insights
- Collaborative, cross-functional style with excellent communication skills
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linklaters
Paris
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