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Digital Marketing Executive

Hirsch Group · Lyon

Mid 🇬🇧 English
HubSpot Marketing Hub Sanity CMS HTML CSS

Description du poste

About the role

Hirsch Group is expanding its Global Marketing team and seeks a Digital Marketing Executive to execute its digital campaigns. Reporting to the VP of Marketing Operations & CoE, you will turn defined strategies into flawless, data‑driven programs across multiple channels.

Key responsibilities

  • Build, test, and launch campaigns, workflows, and email communications in HubSpot, managing audience segmentation and contact lists.
  • Create, test, and schedule responsive email campaigns that render correctly across clients.
  • Design and publish conversion‑focused landing pages and forms with proper tracking and automated follow‑up.
  • Maintain website content, publish new pages, ensure brand consistency, performance, and support SEO best practices.
  • Set up and monitor lead‑nurturing and lifecycle automation workflows.
  • Implement accurate campaign tracking (UTMs, conversion events) and produce regular performance reports.
  • Ensure all digital activities comply with data‑protection, cookie‑consent, and email deliverability standards.

Required profile

  • Bachelor’s degree in Digital Marketing, Communications or a related field.
  • 3+ years of hands‑on digital marketing execution experience, preferably in a B2B, technical or regulated environment.
  • Strong attention to detail and ability to meet tight deadlines.

Required skills

  • HubSpot Marketing Hub (campaigns, workflows, emails, landing pages, lists, reporting).
  • Website content management, ideally with Sanity CMS.
  • Basic HTML and CSS for email and web page customization.

What we offer

  • Opportunity to work in a fast‑growing international security solutions company.
  • Collaborative environment with a focus on professional development.

Questions fréquentes

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Hirsch Group

Lyon